Tag Archives: Jason Ginsburg

Brandemix Bonus Reel: Authentic Employer Branding

How can a company offer an authentic employer brand even during negative publicity? Director of Interactive Branding Jason Ginsburg shows how it’s done.

Three Chances to See “Socialize Your Talent Strategy” This Month

Have you experienced “Socialize Your Talent Strategy” yet?

Click here to register for the SHRM 2013 Talent Management Conference.

Click here to register for SocialHRCamp New York.

Click here to register for the Quality of Hire virtual conference at HR.com.

Brandemix Bonus Reel: More Interest in Pinterest

Is your brand ready to join Pinterest? If so, here are some beginner’s tips from Jason Ginsburg, our Director of Interactive Branding.

Brandemix Bonus Reel: Exciting News From Pinterest

Director of Interactive Branding Jason Ginsburg explains Pinterest’s new analytics tool for businesses.

Are you ready to start using Pinterest for your marketing or recruiting initiatives? We’re happy to help.

Free webinar: Socialize Your Healthcare/Non-Profit Recruitment

This inside look at social media recruiting best practices for hospitals, healthcare companies, and non-profit organizations will take place on Wednesday, March 13, at 2 pm Eastern/11 am Pacific.

Register for free here!

Brandemix Bonus Reel: Making Great Employer Videos




Job-seekers don’t want to see another “Harlem Shake” video; they want to learn about your workplace, your culture, and your employees. Here are some tips for creating a compelling employer video.

Bonus Reel: Applebee’s Biggest PR Mistake

Director of Interactive Branding Jason Ginsburg reveals Applebee’s biggest mistake of its crazy Facebook night.

Video

Video: Are You Ready to Rebrand?

Brandemix Bonus Reel: Rebranding from Jody Ordioni on Vimeo.

Learn how to socialize your talent strategy

In a recent Jobvite survey, 80% of recruiters said they use social media as part of their strategy — and 40% used three or more social media channels. If you’re not using social media for recruiting, you may be missing out on top talent.

The incoming generation of workers has been raised on social networks and aren’t looking for jobs only on LinkedIn. They’re on Facebook, where new applications like BranchOut allow them to network while they chat with friends; they’re on Twitter, where @pepsicojobs and @UPSjobs each has more than 12,000 followers; and they’re on YouTube, the world’s second-largest search engine. And now they’re even on Google Plus and Pinterest.

How can you reach those job-seekers?  What brands are using social media in innovative ways? If you’re a novice, how do you even set up accounts on all these sites?

I’m here to answer all these questions and more. Join me for Socialize Your Talent Strategy, a free webinar on Thursday, April 26. 

We’ll seek out the most inventive brands for each of the six major social channels to engage applicants. We’ll talk about the unique content that differentiates your recruitment strategy from your marketing campaign. And we’ll look at the emerging trends for 2012 and beyond.

Three different webinar sessions make it easy for anyone to attend:

10 am EDT / 7 am PDT

2 pm EDT / 11 am PDT

5 pm EDT / 2 pm PDT

I hope to see you on Thursday. If you have questions, write to me for more information.